Watches that once saved the entire Swiss watch industry, thanks to the visionary ideas of the founder of the Swatch Group, Mr. Nicolas Hayek. Colorful, happy, loud, shrill and forever re-interpreted in different ways. Swiss Made and, thanks to industrial production and only 51 parts, available at a democratic price.

Since the “second watch” was born in March 1983, hundreds of millions have been sold. In a very short space of time Swatch has become one of the most famous brands in the world – and all the while remaining true to itself. On average, a new Swatch design is created once every one-and-a-half days, keeping time as part of a monthly release or as a Special Collection.

Recognized for its revolutionary concepts, creative designs, and the joy it conveys through provocations and challenges , Swatch delights in constantly surprising its audience. Swatch watches are like an imaginative canvas for artists to express their work in various styles, serving as a unique art gallery—the largest in the world!
The Swatch Art Peace Hotel in Shanghai fosters artistic freedom and welcomes artists from all over the world. With its commitment to niche sports and the Swatch Proteam, the watchmaker has paved the way to popularity for disciplines like Freestyle Skiing, BMX and Drone Racing. But be careful – Swatch is addictive: Swatch Club numbers several hundred thousand members.
Politika kolačića (cookies)

Kako bismo Vam omogućili bolje korisničko iskustvo pregledanja sadržaja na sajtu i kako bi ova stranica funkcionisala ispravno, moramo vršiti konstantna unapređivanja. Zato ova stranica mora poslati Vašem računaru malu količinu informacija (tzv. kolačići ili cookies). U skladu sa Zakonom o zaštiti podataka o ličnosti smo u obavezi da obezbedimo Vaš pristanak pre slanja kolačića. Blokiranjem kolačića i dalje ćete biti u mogućnosti pregledanja sadržaja, ali Vam određene mogućnosti neće biti dostupne.

Obavezni kolačići čine stranicu upotrebljivom omogućavajući osnovne funkcije kao što su navigacija stranicom i pristup zaštićenim područjima. Absolut time koristi kolačiće koji su nužni za ispravno funkcionisanje naše web stranice kako bismo omogućili pojedine tehničke funkcije i tako Vam osigurali pozitivno korisničko iskustvo.

Statistički kolačići anonimnim prikupljanjem i slanjem podataka pomažu vlasnicima stranice da shvate na koji način posetioci komuniciraju sa stranicom. Radi se o kolačićima koji Absoulut Time-u omogućuju web analitiku, tj. analizu upotrebe naših stranica i merenje posećenosti, koju Absolut time provodi kako bi poboljšao kvalitet i sadržaj ponuđenih usluga.

Marketinški kolačići koriste se za praćenje posetilaca kroz web-stranice. Koriste se kako bi se korisnicima prikazivali relevantni oglasi i postakli ih na učestvovanje, što je bitno za izdavače i oglašavače trećih strana.